Harris 24


Get answers to your business questions within 24 hours
We’ve all experienced situations where deadlines are cut, an urgent request needs answers tomorrow, or decisions need extra validation without much budget. Harris 24 is for those moments when you need to canvass consumer opinion from nationally representative populations to targeted audiences, quickly and cost effectively.

  • Ultrafast high quality insights from up to 5000 consumers
  • Real time data access via an analytics platform with exportable outputs
  • Reach of 13+ million global consumers across 50+ markets via the Toluna community
  • Pre-qualified consumers on 60+ demographics/profiles + custom targeting
  • Up to 50 questions per survey
  • Easy survey duplication for multiple audiences/markets
  • Harris expert survey design support included. Additional request services: translations, data tables, open end coding, specialist weighting, ppt report

You can launch a survey whenever you need to. Harris 24 is a flexible & speedy alternative to omnibus surveys. You can also use your own customer sample.

Time Limited Special Offer Discount for new Express projects commenced before 15th November 2019!
Interested in using Harris 24 for your next research project? Want a quote? Complete the form opposite and the Harris 24 team will come back to you directly with an estimated cost for your next project.

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Audiences profiled include:

  • Main store chain shoppers
  • Online shoppers
  • Owners of certain car brands
  • People with specific medical conditions
  • Specific banking customers
  • Those who plan to buy a mobile/tablet/desktop
  • Social network users
  • Specific media/entertainment consumers
  • Video gamers
  • Luxury product buyers
  • Sports players and gym goers
  • Frequent travellers
How clients have benefited from Harris 24:

    • Health and Nutrition U&A insights
    • Supermarket shopper behaviour
    • Public opinion on weekly events for a TV programme
    • Banking trust and confidence
    • Opinions on economy, society, environment and politics
    • Reactions to breaking news and politics
    • Price and promotional testing
    • Communications pre-testing
    • Product/service concept/proposition testing
    • Post event customer experience
    • Name testing


How we’ll work with you to ensure survey success:

  1. As usual, tell us your aims and scope and any headlines you need
  2. Our research and sector experts provide consultancy and support throughout your project
  3. We’ll confirm the price – it will be cost effective
  4. We design and script a tailored survey for you to ensure you meet your objectives. Based on 20 question types including single and multiple code, grid, open ended, ranking questions and video/images
  5. If required we will translate your survey for you
  6. We can easily duplicate the same survey to multiple audiences and/or markets and launch them cost effectively
  7. We launch the survey to your audience of interest
  8. Results directly feed into an automated real-time analysis and reporting tool – this allows you to get an immediate read on your story
  9. You’ll receive data in real time. In many surveys additional weighting won’t be needed, but if you need something specific we can apply it for an additional fee; your results will take a little longer. Additionally, we can code open ended verbatims, provide data tables, or our experts will provide insight interpretation/a report for you; price on request
  10. In addition, we can present the results to you in person or via a web meeting





Information Sheet

  • Harris 24image

    Harris 24 is especially for when you need answers fast from the general population. 1000-2000 responses can be achieved in less than 24 hrs

Latest Harris 24 Blogs


Will your next idea prove as ‘popular’ as the 50p Brexit coin?

Following the Budget speech, we tested 10 of the announcements using our Idea Express product to see which ideas are winners for the Chancellor and which he should have left as a first draft.... Read More


Are today’s financial products keeping up with digital transformation?

According to a recent survey from Harris Interactive, more than half of consumers (52%) want to see more innovation in financial services, but the drive for change is particularly high amongst millennials. ... Read More


Employee Research – Considerations for more frequent listening

‘Realtime’, ‘Pulse’, ‘Ongoing’, ‘Always on’ are just some of the term’s beings used to get organisations to think differently about their internal listening mechanisms, but in some cases causes organisations to feel pressure to keep up with the latest trends.... Read More


Sand, Sea and Interest Rate Rises!

Just when you thought it was safe to go on holiday and enjoy yourself… you heard that base rates had gone up! We surveyed consumers within a day of the rate rise using Harris 24 to understand their current financial situation and how the rate rise impacts on them.... Read More


Fortnite, Football and an Olympic Future

It is no surprise that the popularity of viewing competitive multiplayer video gaming is on the rise. This study is aimed to investigate the UK’s awareness and perception of eSports and the impact on brands who sponsor such events. ... Read More


FCA initiatives ring true for consumers

This week, the FCA launched its Business Plan for 2018/19, setting out its priorities for the next year. In light of this, we asked the UK public to give us their views on the FCA’s initiatives.... Read More


Looking good is feeling good…

The men’s grooming industry has grown massively in recent years with retailers stocking an ever-increasing volume of grooming products for men, we were very interested to see what UK males had to say about how they think they look and what products they use and launched an omnibus survey to find out. 1,001 online interviews took place with a nationally representative population of UK males.... Read More


What a load of Chatbots!

What do UK consumers think about chatbots? More than 1,000 consumers gave us their thoughts using our rapid Harris 24 online survey platform.... Read More