Paris, FRANCE, 26th March, 2019: Harris Interactive, the full-service digital consultative custom market research agency, and Epoka, the corporate, HR and BtoB communications agency, have joined forces to measure voting intentions ahead of the European elections in France on 26th May, 2019.
In an initiative branded “The Pulse of the Campaign”, the companies will conduct ongoing polling to “measure, identify, and understand” voting intentions and electoral motivations. This ongoing study will become more frequent as the election draws near, using flash surveys that will measure the impact of different societal events in real time.
On election day itself, Harris Interactive and Epoka will release the findings, including:
The partnership of Harris Interactive and the Epoka agency relies on a synergy of complementary strengths: the measurement expertise, analytical finesse, and speed of execution at Harris Interactive combined with the support for understanding contemporary issues and innovation in the dissemination of information at Epoka.
Harris Interactive France is part of the ITWP Group of companies, including Harris Interactive UK, Harris Interactive Germany, Toluna, and KuRunData. ITWP CEO Frederic-Charles Petit commented, “I am thrilled that Harris Interactive and Epoka have been selected to provide ‘The Pulse of the Campaign’ to leading French media. Harris Interactive has truly digitalised consumer insights to deliver high-quality insights in real-time.”
About Harris Interactive France
Harris Interactive blends innovative technology and expert support beyond research, ensuring clients make impactful decisions to stay Ahead of What’s Next. Harris Interactive France is managed by the company’s founders Nathalie Perrio-Combeaux and Patrick Van Bloeme, and develops innovative qualitative and quantitative approaches, leveraging technology to offer agile solutions.
Harris Interactive France is part of the ITWP Group of companies, including Harris Interactive UK, Harris Interactive Germany, Toluna, and KuRunData.
Epoka, the Corporate, HR and BtoB communications agency.
The world has become intricate, companies are constantly evolving, and time compresses everything. To deal with this age of excitement, we help companies to resume control of time in order to be a great partner with the right speech for each audience, at every moment, in every media. We develop brands and strategies around corporate, HR, and BtoB problematics. Our clients are companies (from small to very big ones), institutions, schools and startups and we stand by their side to handle their challenges around information, accession, recruitment, acquisition, engagement.
In 2018, we worked with more than 200 clients with our 150 collaborators and managed a turnover of 40 million euros. The agency is headed by Mathieu Gabai and Manuel Lagny.
Directrice Marketing & Communication