London, UK, 9th January 2019: Harris Interactive, the leading full-service digital market research agency, has appointed Susan Vidler as its Managing Director for the UK.

Susan, formerly Head of Research at Harris, has been an integral part of the leadership team that has driven the business through three consecutive years of growth. She has been key in pushing forward the agency’s vision to combine world-class research and operations teams with cutting edge technology.

Paul Twite, Managing Director ITWP Europe & MENA said, “Susan’s appointment will enable the Harris Interactive UK business to build on its success in the rapidly-changing research landscape and deliver on its mantra of ‘Impactful Decisions Faster’.

Commenting on her role, Susan said, “I am delighted to lead the great team at Harris into the next stage of our evolution. We continue to innovate to ensure we enable our clients to make decisions at the speed the market demands.”

Susan joined the Harris Interactive UK team as an associate director 12 years ago and has enjoyed great success in client-facing and team leadership roles throughout her time with the agency.

Her appointment follows other announcements of growth across the wider ITWP Group (Toluna and Harris Interactive), with the promotion of Marco Pasqualina to Head of Sales North America, Toluna, and Nathan Wimble to Sales Director, Toluna.

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About Harris
Harris Interactive is a full-service, digital market research agency. We are responsive, agile and committed to our clients’ success above all. We have a long history of helping brands succeed and we continuously innovate new means for obtaining insight. We set ourselves apart as we fuse sector expertise and award-winning research designs with innovative tools and technology to deliver impactful, actionable insights that keep our clients ahead of what’s next.

Expert in all areas of research design, implementation, analysis, and reporting, Harris Interactive has particular strengths in customer experience, brand and new product development. Working internationally, our activities span both business-to-business and consumer markets.

At Harris our legacy, expertise and relationships made us who we are, but technology drives our future and speed of delivery allows us to anticipate challenges.