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  • We haven’t just been dealing with a global pandemic in 2022. Economic uncertainty has come to the forefront as consumers across the globe grapple with the effects of rapid inflation. As consumer behaviors continue to change, it’s critical for businesses to keep in touch with their target audience in real time. That’s why we field […]

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  • Originally published by Research News Tech-driven insights can be faster, cheaper, and better, but these aren’t the only factors driving change, writes Sej Patel. Living through a pandemic changes people and, over the past two years, consumer behaviour has changed dramatically. Throughout the health crisis, consumers’ needs, wants, and behaviours have evolved significantly, putting enormous pressure […]

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  • There’s a growing cost of living crisis in the UK. In the 12 months leading up to February 2022, prices rose by 6.2%, the fastest in 30 years. And to make matters worse, the Office for Budget Responsibility says that inflation and higher taxes from April mean that households are facing the biggest decrease in […]

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  • Originally published by Retail World 2021 was an eventful year for Australian retail. In addition to living through a global health crisis, the economic concerns — and major political, social, and environmental issues raised over the past two years — have drastically changed consumer behaviour. Store closures saw some Australians shopping online for the first time, […]

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  • Originally published by The AI Journal. Businesses don’t like surprises. Unwelcome disruptions can often become a financial burden, or even cause long-term damage to your reputation. That’s why businesses invest in market research; by testing new products or ideas before they are released to the public and monitoring shifting consumer sentiment to anticipate potential issues, they […]

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  • Originally published by Gambling Insider In its ‘State of the Gambling Market 2021: UK & US’ report, Toluna and Harris Interactive has outlined current gambling interests and attitudes amid unprecedented times for the gambling industry in both regions. Using Toluna Start, Toluna and Harris Interactive conducted 4,248 interviews (2,129 in the UK, 2,119 in the […]

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