Blogs

Please search our archive of Blogs using the filters below:

Share
SORT BY:
NEXT PAGE
  • The financial services sector has changed massively in the last few years. The dawn of the ‘digital first’ age has meant that the way the sector’s brands interact with customers is a world away from 10-20 years ago. Brands very much used to set the agenda for the relationship with their customers, with customers having […]

    Share
  • The grocery sector has rapidly changed in the last year. As the industry has adapted to the strains of the Covid-19 pandemic, what determines consumer confidence, brand perceptions and expectations has shifted significantly. In response, marketers must overhaul how they manage their brands. While they have traditionally focused on how messages are communicated in terms […]

    Share
  • Consumer mindsets and behaviour have been evolving rapidly over the last decade, and the global pandemic has acted as a catalyst with many of us having to improvise and learn new habits which we may never unlearn, and which may evolve further in years to come. At this time of huge change, we are hearing […]

    Share
  • With Twitter widely reported to be rolling out a new premium service – Twitter Blue available as a £2.49 in-app purchase – that will offer users an expanded feature set available only to paid subscribers, a *recent study, undertaken by Harris Interactive, points to a willingness among the wider UK social media using community to […]

    Share
  • In March 2021 we reached out to the UK public to see how the global pandemic was impacting their finances. What we discovered was a clear divide between those that have experienced financial benefits as a result of the pandemic and those that have not, and it is those of working age that are more […]

    Share
  • In a year when many consumers had their incomes affected as a result of the impact of the pandemic, financial services has played a heightened role in their day to day lives. Starting in February 2020, and therefore prior to the first Covid-19 lockdown, the Financial Services Sentiment Indicator has monitored evolving consumer sentiment in […]

    Share