Latest Press
Harris Interactive launches new brand and communications Express products
The two products deliver faster, more cost-effective brand and communications insights for marketers in the fast-moving consumer goods, financial services, technology and media & entertainment industries.... Read More
The Rugby World Cup Kicks Off in Japan to the Delight of Fans in Europe, South Africa and New Zealand
Over 15 percent of the public across all markets will likely watch all or most matches, with as many as 44 percent of viewers planning to tune in to all matches featuring their favourite team. This figure rises to 51 percent for viewers in Great Britain, where many of the games will be broadcast very early in the morning, and is highest in South Africa (63 percent). ... Read More
ITWP, Parent Company of Toluna, Harris Interactive Europe, and KuRunData, Announces Key Promotions and Appointments to C-Suite Leadership Team
ITWP, Parent Company of Toluna, Harris Interactive Europe, and KuRunData, Announces Key Promotions and Appointments to C-Suite Leadership Team... Read More
Latest Blogs
Women’s Football Trounces Men’s Cricket in Battle of the World Cups
The recent FIFA Women’s World Cup tournament in France has recorded the highest level of UK excitement of all sports news covered in Harris Buzz this year, outperforming Liverpool FC’s Champions League win, the Men’s Cricket World Cup, the Grand National, Superbowl 51 and Man City’s EPL win.... Read More
Insight Communities – Planning for Success
Part 2 of 2: In the second part of this two-part blog Jack Lee, Harris Interactive’s Head of Online Communities, focuses on how to get a community up and running, and planning ahead for success in the early months of the community.... Read More
Insight Communities – Planning for Success
Part 1 of 2: Over this two-part blog Jack Lee, Harris Interactive's Head of Online Communities, outlines the critical questions, considerations and steps involved in creating a successful insight community. In this first blog, Jack focuses on the early stages of defining the purpose of the community, ensuring fit, and securing internal buy-in.... Read More