Beauty Health and Wellbeing

From pricing optimisation through to product launch, naming and packaging – we’ve done it all, providing actionable insight for some of the world’s most successful cosmetics and luxury goods brands.

Drawing on our many years of experience in the cosmetics and luxury sector, Harris Interactive will assist you to address all your marketing and digital challenges arising from the constantly shifting market environment.

Our expertise covers:
  • Cosmetics and luxury sector (beauty, make up, perfume, leather goods, textiles, hospitality, wine, champagne…)
  • Methodology (U&A, shopper research studies, concept/pack/price tests, products/services tests,communication tests, image studies, digital research, community panels…)
  • Analysis (operational marketing recommendations and high-impact deliverables: infographics and video).
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Expert

  • Lucia Juliano
    Head of CPG & Retail Research
    Lucia joined Harris Interactive in January 2009 to head up the FMCG & Retail research team. Lucia brings 10-years of client-side experience having worked previously in senior insight roles at Homebase, Carlsberg and Boots. Lucia has experience of working on a variety of strategic & tactical research projects including proposition optimisation, brand and communication strategies, channel development and U&A/segmentation studies. Lucia also has a strong background in category management and customer loyalty insight, linking together transactional data with research findings.

Testimonials

  • Thank you for the terrific presentation today.  Our senior marketing manager was thrilled with the level of detail and quality of the research saying “this is fantastic - we need to do more things like this.”