Industries

Beauty Health and Wellbeing

From pricing optimisation through to product launch, naming and packaging – we’ve done it all, providing actionable insight for some of the world’s most successful cosmetics and luxury goods brands.

Drawing on our many years of experience in the cosmetics and luxury sector, Harris Interactive will assist you to address all your marketing and digital challenges arising from the constantly shifting market environment.

Our expertise covers:

  • Cosmetics and luxury sector (beauty, make up, perfume, leather goods, textiles, hospitality, wine, champagne…)
  • Methodology (U&A, shopper research studies, concept/pack/price tests, products/services tests, communication tests, image studies, digital research, community panels…)
  • Analysis (operational marketing recommendations and high-impact deliverables: infographics and video).
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Expert

  • Lucia Juliano
    Head of Research UK & NL
    Lucia leads the research team for our clients based in the UK & the Netherlands, she has over 20 years' experience in the market research industry across client & agency roles. In her current role Lucia is responsible for supporting clients to best implement agile research practices in their teams. Lucia has experience of working on a variety of strategic & tactical research projects including brand & new product optimisation, communication strategy, channel development as well as market entry, market sizing & segmentation studies.

Testimonials

  • Thank you for the terrific presentation today.  Our senior marketing manager was thrilled with the level of detail and quality of the research saying “this is fantastic - we need to do more things like this.”