Alcohol Trends & Innovations Conference

We’re speaking at the Alcohol Trends & Innovations Conference on 13th January.

Accelerate your Product Development Cycle through quality insights
11.30am: Richie Herron – VP Methodology, Toluna & Harris Interactive

A key challenge we hear from alcohol suppliers today is a need to accelerate new product development cycles. One-way companies are achieving this is by embedding proven technology to automate key parts of the innovation cycle. Discover how alcohol brand owners are using the Toluna Start platform to improve their chances of developing winning products.

Within this presentation we will be touching on the below:

1. How companies are embedding automation to drive successful NPD testing
2. Accelerating the NPD cycle & maintaining quality standards
3. Short term product tweaks vs. longer-term success
4. Specific client case study

To find out more about the conference and register to join: