Harris Interactive is a full-service, digital consultative custom market research agency that combines sector expertise with award-winning research design and industry leading technology to deliver critical market research solutions at top speed.
RT @TolunaCorporate: A profile on Toluna’s Managing Director, Europe and MENA, Paul Twite, is featured in @Business_Chief. Learn about his…
1:11pm - 23 June 2020
In our new blog post, we share why #pretesting ads is critical to ensure all aspects of your message resonate with… https://t.co/iyeCKochpG
2:40pm - 17 June 2020
In our latest blog post, our experts in Online Communities share why it is important to stay connected with your cu… https://t.co/XQGKW5VSo7
4:43pm - 4 June 2020
RT @TolunaCorporate: Consumer behaviour around the world has been changing week by week. Download the fourth wave of the Global Barometer t…
1:25pm - 21 May 2020
Read our latest blog post to learn how #insights can help your business pivot to understand changes in consumer beh… https://t.co/g6HuNtodV4
4:03pm - 7 May 2020
In this webinar our experts share the ways in which you can use an always-on research hub to stay close to your customers to better equip you and your business to fast-moving changes.
... and in less than 24 hours!
Our latest blog explores why, now more than ever, it’s critical to pre-test your ads to ensure they will resonate with target audiences. As circumstances and sentiments shift rapidly around the globe, speed is critical.
In our latest blog post, Jack Lee - Head of Online Communities, and Cara Edwards - Senior Director Digital Solutions, share their expertise on why it is important to stay connected with your consumers during unprecedented times.
Conducted every two weeks, our Global Barometer provides insight into how the Coronavirus has impacted consumers around the World as we begin to understand the next normal. Access the latest waves
We reveal NEW insights on changing opinions since the start of April to understand how employers can continue to support employees right now, and the expectations they will have to manage as we start to consider worklife after lockdown.
Understand the impact of COVID-19 on consumers by registering for our topical series of free, on-demand and upcoming webinars.
Read the latest from our sector experts including:
- The Impact of Covid-19 on Investors
- How to Keep Working and Move Research Online
- Consumers say they feel supported by key institutions...
Our experts offer their perspective about consumer insights in the wake of the Coronavirus.
Government mandates around the world in response to the coronavirus pandemic require employees to work in a new way. This employee study conducted by Toluna and Harris Interactive assesses how employees are coping with the shift
in working arrangements, revealing essential insights to help organisations manage their people, culture, engagement...
Susan Vidler, Managing Director, Harris Interactive UK, shares why the need for relevant, up to date insights is essential during times of market volatility. Read her 5 points for researchers to consider...
Our latest blog from Michele Morelli, SVP Global Marketing Strategy, considers how brands should be thinking about connecting with their customers in these uncertain times...
As consumer expectations evolve at pace, how do you ensure your brand is set for success? Is it building future relevance, excitement and creating a sense of belonging?
Recorded 19th March, watch this free-to-access webinar, containing the latest insight from our 2020 hi brands research, powered by the perfect fusion of expertise and technology.
Our team reached out to UK residents in our panel community using qualitative and quantitative research methodologies to determine their thoughts about the Coronavirus and consequential impact...
The growth in online point of purchase ‘Buy Now Pay Later’ (BNPL) offers has been the subject of a number of recent media articles and we at Harris Interactive, in partnership with This is Money, decided we’d take a look at the subject.
Harris Interactive’s latest research report reveals the massive appetite for in-game customisation that is fuelling rapid growth in video game industry revenues. At the same time however, the report highlights how the industry must do more to look after the well-being of its player base, to ensure monetisation is fair and avoid accusations of exploitation.
Whether you’re creating a new community panel or looking to reinvigorate an existing one, there are many things to consider; defining purpose and fit, engaging multiple stakeholders, thinking about how best to set up and recruit, and careful planning of activities. Watch the recording of our latest webinar on How to Plan for Community Success.
We blend focused sector expertise with award winning research designs and innovative tools and approaches to deliver tailored solutions built on industry best practice. Our engagements range from tactical one-off projects to ongoing strategic tracking studies.