Stakeholder / Customer Relations

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CUSTOMER ENGAGEMENT

Our relevant and up-to-date insights help our clients deliver tailored, excellent customer experiences that in turn generate relationship sustainability and profitability. By helping to bring our clients closer to their customers we also help them to stay ahead of the competition.

Relationship management: strategic review of relationship health, how to address and prioritise unmet needs, and uncovering points of differentiation

Customer experience: In the moment feedback, real time transactional monitoring, touchpoint design optimisation, and customer journey/decision making on the path to purchase

Customer switching/win back: how to identify customers at potential risk of switching and why, and how to try and prevent it happening to others

Customer Power: UK consumer relationship benchmarking data and trends for 11 sectors and over 100 brands

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Expert

  • Debbie-Senior-1
    Debbie Senior
    Vice President - Global Products and Automation
    Debbie is Harris Europe’s first VP for Global Products and Automation. She leads our strategy to automate research products, processes, methodologies, and reporting, so our clients can benefit from our high quality research solutions more quickly and cost effectively. This includes developing, launching, and evolving new products to meet ongoing market needs, including Concept Express, Harris 24, Employee Power, and custom dashboards in 2016. These are already enabling our clients to take quicker decisions from the insights we provide, and ensure our focus is firmly on client service, efficient delivery, and adding value. In 2017, Debbie will continue to expand our automated product and reporting suite, including working with our new Permission-based Digital Tracking team on an exciting initiative. She previously headed up automation and stakeholder research within our UK business. In the past she played a key role in creating MRS Mystery Shopping best practice, her work has been shortlisted for MRS Awards, and she won a Queens Award for International Trade whilst at BPRI, a WPP company. She has 20 years of experience in the research industry.

What our clients say

  • Over time the customer relationship programme has been more firmly linked with our strategy, leading to greater actionability resulting in a series of internal and external initiatives and communications to drive change.

    —Invensys