Online Communities

 

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Online communities facilitate an ongoing conversation with your customers, putting them at the heart of everything you do and empowering your business.

Harris Interactive communities combine award winning full-service research design and category expertise with best-in-class community platform technology, real-time reporting and global respondent access panels.  All seamlessly and efficiently implemented and managed under one-roof.

This gives you the speed, ease and cost effectiveness of your own real-time research platform and the expertise, value and impact of a full-service research partner.

Working smarter, delivering more

Our communities work smarter and harder for you.  We provide the thinking, guidance and tools to optimise your research activities and extract critical insights at the speed your business demands.
Your needs drive our approach, whether it’s the look, feel and functionality of the community site, the planning and prioritisation of initiatives, blending multiple data sources or delivering custom analysis.

Building beyond community data

We help you cut through the wealth of data communities generate by developing deeper contextual understanding, richer insights and clearer guidance.

Deep respondent profiling and market mapping, granular analysis and competitive benchmarking provides a more consistent and clear view across all your community research activities.
So you can understand whether and how your products, services or potential initiatives meet market needs, compete, strengthen your brand position and deliver on your business goals.
And we can advise you on what action to take to address any challenges.

A name you can trust

Harris Interactive is built on a rich heritage, leading edge solutions, state-of the art technology:

  • Award winning full service research heritage and category expertise
  • Pioneer of online panels and communities since the early 2000’s
  • Over 150 online communities around the world on our technology platform
  • Comprehensive community implementation and management infrastructure
  • Global respondent access panels
  • All under one roof!
Harris Interactive Communities: Deeper Richer Clearer Now
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Latest Event

Wednesday June 28, 2017

Introducing PopUP Communities from Harris Interactive

Harris Interactive
Cinema Room, Soho Hotel, 4 Richmond Mews, London W1D 3DH

Join Us to Snap, Crackle and PopUP:  

We would love you to join us on 28th June from 08:30-11:00 to discover how you can PopUP a short term community extremely quickly and use it to discover and drive detailed insights, engaging your participants with dynamic live chats and integrated short surveys seamlessly.

You’ll get the full experience of being a real participant, as well as hear from special guests about how a PopUP community helped them get to the crux of a pertinent topic.

Snap: Hear what the fuss is all about and what’s so great about PopUP Communities. A little about the abilities of the tool and why brands are already using PopUP communities to help them get ahead

Crackle: Hear how our special guest was able to get deeper insight via PopUP Communities and what their experience was with the tool itself

PopUP: Visit the pods and join in the live demo to see what it’s really like for a participant on the other side. Plus, hear about our other tools, running 24 hour turnaround quant surveys, tapping into our live chat tool, or opening a discussion forum to support your insight via our own Harris Community

 

Location:

Cinema Room, Soho Hotel

4 Richmond Mews

London

W1D 3DH

(View Map)

 

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Communities Infographic - Our Approach

  • Online Communities Infographicimage

    The tools and solutions you need to understand tomorrow blend award winning research and category expertise, best-in-class technology and flexible custom approaches.

Expert

  • Online Communities Expert
    Sabrina Qureshi
    Head of Online Communities
    Sabrina specialises in creating expert community solutions for clients with a strong dedication to client delivery and stakeholder engagement. Her focus is bringing together ground breaking tech and the best industry thinking to deliver invaluable insight that fuels growth. Across her market research career Sabrina has gained a vast range of sector knowledge including social and governmental, b2b and b2c, travel, media, consumer and tech. As a result she has built up a strong experience across all specialism areas in particular NPD, stakeholder and customer relationship management, brand and marketing communications.

What our clients say

  • The study we set up with Harris six years ago has grown into one of the most valuable and actually used pieces of research we run.  The Harris team has supported us strongly on everything from data analysis to training and delivery of strategic insights.

Further information

Case Studies

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Hilton Community

Communities are the perfect solution for engaged research with your target audience, but it is critical to ensure you are getting the valid answers you need to make informed business decisions. Understanding your community members and their relationship with your brand is key to ensuring the right people are answering the right surveys, and correctly interpreting their wider needs and expectations is vital when you’re spending your valuable budget based on their opinions.... Read More