Healthcare

The healthcare landscape changes daily and it’s important to work with an experienced, trusted partner.  Harris Interactive’s Healthcare team help companies to be more agile, creative and responsive in this highly regulated, and globally diverse industry.

We will support you throughout every phase of your project thanks to:
  • Our methodological expertise: (U&A, patient journey, illness psychosocial impact studies, concept/positioning/communications testing, product/services testing, image studies, digital research, market simulation…)
  • Our 360° vision of the sector: (ethical medicines and OTC, medical devices, diagnostics, medical equipment, insurance, personal accident, long term care industries…)
  • Our range of qualitative and quantitative studies: based on quick and innovative collection methods (online or offline questionnaires, blogs, bulletin boards, creativity groups…), advanced analysis techniques (typology, Bayesian networks, semiotics…) and research solutions available at a global level
  • Our support services for publishing research findings via deliverables (infographics, ethno video….)
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Expert

  • Christelle-Maho-Harris-Interactive
    Christelle Maho
    Director of Healthcare Research
    Christelle has developed a highly specialised knowledge of the healthcare ecosystem across Europe, through 10 years of activity within the pharmaceutical industry and various health institutions. Director of the Harris Interactive healthcare department, Christelle supports her customers by providing studies expertise, never hesitating to offer innovative solutions.