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Your industry is constantly evolving
when market and consumer forces are changing every day, it takes real-time information to inform real-time decisions.
Leveraging technology to deliver critical insights faster
– and in innovative ways to keep you ahead of the competition.
Ahead of What's Next
Harris Interactive is a full-service, digital consultative custom market research agency that combines sector expertise with award-winning research design and industry leading technology to deliver critical market research solutions at top speed.
Latest from Harris
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Introducing Idea Express & Need Express
Announcing the launch of Need Express/PopUp Need and Idea Express/PopUp Idea – digital research solutions that deliver faster and more cost-effective needs and idea development, and screening.
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Latest Buzz report - June 2018
The GDPR data privacy regulations coming into force in the UK tops our awareness ranking in June, unsurprising given the slurry of privacy emails we've all received. It's closely followed by this year's Eurovision Song Contest. Access the latest Buzz report...
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FOBT - UK National Survey
On the morning of the 17 May, the news broke that the UK Government will reduce the maximum stake a player can place on a Fixed Odds Betting Terminal from £100 to £2.
This could have serious implications for the industry, with some companies facing the prospect of severely diminished profits.
We asked the UK public for their thoughts on the news. Access the full report...
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Fortnite, football and an Olympic future
With eSports tournaments expected to feature in some form in the run-up to the 2020 Tokyo Summer Olympics, and millions of pounds of prize money up for grabs for existing tournaments, it is no surprise that the popularity of viewing competitive multiplayer video gaming is on the rise.
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Worklife Study 2018
This May, Harris Interactive is launching a new Worklife study to capture the important thoughts and opinions of employees. Find out what matters the most in the ever-changing work environment by signing up for FREE!
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Americans to the Internet: Clean Up your Act
Our latest poll for ModSquad shows Americans want social media businesses like Facebook and Twitter and other online discussion platforms to restrict objectionable material in their online feeds.
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VIDEO DEMO: PackTest Express - cost-effective package testing
Developed to meet the needs of today’s new product development (NPD) professionals, PackTest Express enables Harris clients to fine-tune features, messaging, claims and price to create a combination that will maximise sales on launch.
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Unlocking the full potential of your products or services
Harris Interactive, the leading digital market research agency, has launched Choice Express, a quick and cost-effective research tool that helps companies make their products stand out from the crowd.
Research Solutions
We blend focused sector expertise with award winning research designs and innovative tools and approaches to deliver tailored solutions built on industry best practice. Our engagements range from tactical one-off projects to ongoing strategic tracking studies.