We’re in this together
Our experts understand your business and how to apply new thinking to uncover insight. Our legacy is one of deep customer relationships, and clients that love working with us.
Your industry is constantly evolving
when market and consumer forces are changing every day, it takes real-time information to inform real-time decisions.
Leveraging technology to deliver critical insights faster
– and in innovative ways to keep you ahead of the competition.
Ahead of What's Next
Harris Interactive is a full-service, digital consultative custom market research agency that combines sector expertise with award-winning research design and industry leading technology to deliver critical market research solutions at top speed.
Latest from Harris
-
Bread, milk and … a mortgage?
The main supermarkets each receive a big share of our weekly spend, so what makes regular grocery shoppers reluctant to become customers of supermarket banks too?
To understand this landscape, the financial services team at Harris Interactive conducted a short survey using Harris 24.
-
Meal Deal or No Deal?
Rip Off Britain teamed up with Harris Interactive to explore their viewers’ concerns about supermarket meal deals, questioning a thousand consumers to discover what they really think about lunchtime meal deal offers
-
Confidence you can bank on
In whom does our confidence lie when it comes to the current economic outlook? And specifically, who do we think is responsible for the current economic outlook in the UK? Harris Interactive has tracked some of these questions over a number of years now and we recently asked these questions again to a sample of 1952 individuals in the UK.
-
The UK's Most Sustainable Brands
Discover the brands topping the hi brands sustainability league tables across:
Banks, Credit, Cards, Crisps & Snacks, Deodorants, Energy Suppliers, Fizzy Drinks, Gambling, Mobile Operators, Mobile Phones, Price comparison Websites, Supermarkets, TV Channels, Wearables. -
Facebook fake news campaign in UK press - Harris 24
With increasing numbers of people sourcing news content through social media, Facebook has become one of the main channels through which fake news can ‘go viral’ and reach huge audiences. Harris Interactive decided to launch a Harris
24 poll on May 10 to measure the impact the Facebook campaign about fake news in the UK press -
Wealth management and investment providers generating brand excitement and vitality
Harris Interactive’s recent hi brands® research, which measures brand sustainability, reveals that wealth management/investment providers have greater vitality than many other categories across various sectors, including far outstripping current account and credit card providers, especially in terms of excitement.
-
Permission-Based Digital Tracking
Permission-Based Digital Tracking enables organisations to obtain a more comprehensive picture of actual consumer online purchasing and consumption behaviour, complementing what is already known through traditional surveys. In 2017, Harris Interactive will start offering single-source permission-based digital tracking for our clients that passively gathers behavioural data in real time.
-
Smart Meter Attitudes - Harris 24
With so many Smart meters still to install and widespread coverage in the news and other media of negative experiences amongst some households, Utility Week asked Harris 24 to measure current attitudes amongst those who have already had a Smart meter installed and those who have yet to have one installed
Research Solutions
We blend focused sector expertise with award winning research designs and innovative tools and approaches to deliver tailored solutions built on industry best practice. Our engagements range from tactical one-off projects to ongoing strategic tracking studies.