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Your industry is constantly evolving
when market and consumer forces are changing every day, it takes real-time information to inform real-time decisions.
Leveraging technology to deliver critical insights faster
– and in innovative ways to keep you ahead of the competition.
Ahead of What's Next
Harris Interactive delivers critical market research solutions at top speed. Our spirit of innovation, legacy of trust, and focus on technology help our clients stay Ahead of What’s Next.
Latest from Harris
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Customer complaints, CEOs, the Service Recovery Paradox and why it makes commercial sense to get it right first time
Did you happen to notice The Guardian article the other day “Got a complaint? Take it to the CEO”. Basically, the article suggested that rather than deal with Customer Services, you should take your complaint to the company CEO as you were more likely to get a faster result – and possibly a better outcome…
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How could Brexit impact holiday destinations?
As Brexit has led to a weaker pound, Harris Interactive wanted to see how this could impact the British public’s holiday plans.
We conducted a survey to 1,000 adults online using our Harris 24 service and had the results within three hours.
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The future for personal finance management applications
In our recently published ‘SmartLife’ report, personal finance management applications featured strongly. Online banking and contactless payments were top for awareness and familiarity, ahead of other smart applications such as Smart TVs, Smart Watches and Digital wallets or Smartphone payment
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The Olympics... over to you
Brilliant for British athletes, but what did the viewing public think of the 2016 Olympics? Using Harris 24 – our speedy and efficient research service, we asked the nation for their thoughts, polling 1,000 UK adults aged 18+ in just 3 hours.
Here’s what they told us... -
Harris SmartLife
SmartLife, an ambitious report of UK public’s awareness, hunger and concerns about a smarter tech life and the Internet of Things. The report surveyed 4,000+ users ages 16 and up from 30 May to 23 June 2016 and is weighted to national demographics. For your copy of the full 189 page report – simply complete the subscription form and we’ll send you a copy by return for FREE!
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Social Giving vs Direct Asks
With the increase in social giving, and following discussions with UK Fundraising, Harris Interactive decided to conduct a survey amongst the British public to see if there was more tendency to give via social giving than direct asks from charities.
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Wimbledon 2016 Predictions
With the Wimbledon 2016 tennis tournament approaching its climax, we gathered the opinions of 897 UK respondents aged 18+ and asked about their predictions for the upcoming matches. In less than 3 hours using a Harris 24 survey, we had our answers...
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Introducing New Harris Interactive Online Communities Animation
Harris Interactive communities combine award winning full-service research design and category expertise with best-in-class community platform technology, real-time reporting and global respondent access panels. All seamlessly and efficiently implemented and managed under one-roof.
Research Solutions
We blend focused sector expertise with award winning research designs and innovative tools and approaches to deliver tailored solutions built on industry best practice. Our engagements range from tactical one-off projects to ongoing strategic tracking studies.